70 years with the Price LeBlanc Dealerships Near you! | Baton Rouge, LA

Here at Price LeBlanc Toyota, we have served drivers in Baton Rouge and beyond for 70 years. Our community’s unwavering support and commitment to doing things the right way have enabled us to proudly grow into one of the most trusted Toyota dealerships in the area since we opened our doors in 1955.

From day one, Price LeBlanc Toyota has been rooted in family values, South Louisiana hospitality, and a promise to put people first. We’ve helped generations of customers find vehicles they love, whether buying their first car, upgrading to something new, or searching for a reliable pre-owned option. Our focus has stayed the same for seven decades: delivering a car-buying and ownership experience that’s friendly, fair, and dependable.

As we celebrate 70 years in business, we invite you to stop by and experience what makes our dealership so special. Our Baton Rouge, LA dealership features the latest Toyota models, from fuel-efficient sedans to adventurous SUVs and powerful trucks. We also offer many high-quality used vehicles to fit every lifestyle and budget. Regardless of what you’re shopping for, our team is here to help you find the perfect match so you can drive away confidently.

We’re proud of the last 70 years, but even more excited about the road ahead. Whether you’re a longtime customer or visiting us for the first time, we’d love for you to be part of this celebration. Thank you, Baton Rouge, for 70 amazing years.  We are located at 13250 Airline Highway, Baton Rouge, LA 70817, and we want to help you find your new SUV. Your questions are always welcome, so give us a call at (225) 529-1497. Find the Toyota dealer near Gonzales, Prairieville, and Denham Springs, LA.